Label Size Guide
Common container dimensions and recommended label sizes. Use these as a starting point — always measure your actual container for the best fit.
Wine Bottles
Standard NZ/AU wine bottle dimensions and recommended label sizes.
| Container | Volume | Label Width | Label Height | Notes | Template |
|---|---|---|---|---|---|
| Bordeaux 750ml | 750ml | 90mm | 120mm | Standard front label. Straight-sided bottle. | |
| Bordeaux 750ml (back) | 750ml | 80mm | 105mm | Back label — slightly smaller than front. | |
| Burgundy 750ml | 750ml | 90mm | 115mm | Wider shoulder than Bordeaux — measure circumference. | |
| Champagne / Sparkling | 750ml | 90mm | 80mm | Shorter label to sit above the punt. | |
| Half bottle | 375ml | 70mm | 90mm | Proportionally smaller. Check circumference. | |
| Magnum | 1500ml | 110mm | 140mm | Scale up from 750ml. Premium presentation. |
Each template includes a 2mm bleed zone, cut path, and 3mm safe zone. Open in Illustrator, Affinity, or any vector editor.
Visual size reference (to scale)
90mm
×
120mm
Bordeaux 750ml×
120mm
80mm
×
105mm
Bordeaux 750ml (back)×
105mm
90mm
×
115mm
Burgundy 750ml×
115mm
90mm
×
80mm
Champagne / Sparkling×
80mm
70mm
×
90mm
Half bottle×
90mm
110mm
×
140mm
Magnum×
140mm
These dimensions are guidelines based on common NZ containers. Always measure your actual container — manufacturers vary. Measure the flat area where the label sits, not the full circumference for wrap labels. Need help? Get in touch and we can measure for you.
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